Our Mission.
The Way Media Management is a social media management agency based out of La Jolla, CA with the mission to transform, enhance, and grow one-of-a-kind businesses through the online space. Creating each brands social media presence, boosting business by developing and implementing personalized marketing strategies, and showcasing each brand to their fullest potential is what we do best. We focus on personalized organic growth, branding, promoted marketing, analytics tracking & reporting, and daily management.
Daily Management
Day to day management includes creating a content calendar, posting images, stories & reels on the feed, and engaging with the platform to ensure that relationships with the current and target audience are maintained.
Content Creation
Creation of custom Instagram graphics, stories, and reels.
Personalized Organic Growth
We will assess your brand position and build a tailored growth strategy to increase brand awareness and engage with the target audience. This includes strategically implementing hashtags that relate to your niche, branding, etc.
Analytics Training
Weekly tracking of instagram analytics to ensure that the strategies being implemented are successful. Weekly and monthly analytic reports to share the growth of the media platform.
OUR Approach
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a business to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Rhanya Alkafaji (Founder)
About me.
Ever since I was a child, I had always loved creating something from nothing. Whether it was food, projects, ideas, and more… the idea of building something and turning it into a unique success has always fascinated me.
Fast forward many years… I graduated from UCSD with a major in Biology, and in those years I spent many hours volunteering for various local doctors in La Jolla, and what I found common among most of those doctors was a lack of an online presence. From there, I offered to manage a doctor’s social media, and that was the second my passion for creation had rekindled! Since then, I began to notice how not only individuals, but also many of the businesses in my hometown of La Jolla, have a subpar social media presence but SO much potential in their business.
Social media management has been a passion of mine, and it has given me the opportunity to create something from nothing… Hand me your vision, and I’ll show you The Way!